Strange moments in copywriting...last week while travelling at some ungodly hour, three of us spotted this strapline for Gatwick Express. Maybe it was just the caffeine, but I thought it was a delightful mixture of bitterness and finality.
Actually, the more I think about it, the more it makes sense. Anyone that has ever tried to travel to Gatwick by car or Southern Rail will probably agree.
2 Comments:
Actually, the more I think about it, the more it makes sense. Anyone that has ever tried to travel to Gatwick by car or Southern Rail will probably agree.
But it's still a stupid strapline of course.
JB
Reminds me of a the 'slogan' by Sterling Airlines I spotted some time ago : http://farm4.static.flickr.com/3038/2967278756_554b80e26b.jpg
Post a Comment
<< Home